Privacy Policy

Last updated: August 2026

Apex Care ("we", "us", "our") is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect your information when you visit or make a purchase from getapexcare.uk.

1. Who We Are

Apex Care is a UK-based health and wellness brand. Our contact email is apexcaresupport@gmail.com.

2. What Data We Collect

We collect data you provide directly when you place an order or contact us, including:

Name and contact details (email address, phone number)
Billing and shipping address
Payment information (processed securely — we do not store card details)
Order history and communications with us

We also automatically collect certain technical data when you visit our site, including your IP address, browser type, pages visited, and referring site. This is collected via cookies and analytics tools.

3. How We Use Your Data

We use your data to:

Process and fulfil your orders
Communicate with you about your orders and enquiries
Send marketing communications (only with your consent)
Improve our website and product offering
Comply with our legal obligations

4. Legal Basis for Processing

Under UK GDPR, we process your data on the following bases:

Contract — to fulfil your order
Legitimate interests — to improve our services and prevent fraud
Consent — for marketing communications
Legal obligation — where required by law

5. Sharing Your Data

We share your data with third parties only as necessary to operate our business, including:

Shopify (our e-commerce platform)
Payment processors (e.g. Stripe, PayPal)
Delivery and fulfilment partners
Analytics providers (e.g. Google Analytics)

We do not sell your personal data to third parties.

6. Data Retention

We retain your order data for 7 years to comply with UK tax and accounting requirements. Marketing consent records are kept until you withdraw consent.

7. Your Rights

Under UK GDPR, you have the right to:

Access the personal data we hold about you
Correct inaccurate data
Request deletion of your data (right to be forgotten)
Object to or restrict processing
Data portability
Withdraw marketing consent at any time

To exercise any of these rights, please contact us at apexcaresupport@gmail.com.

8. Cookies

We use cookies to improve your browsing experience, analyse site traffic, and personalise content. You can control cookies through your browser settings. For more detail, please see our cookie banner when you first visit the site.